JANUARY 2023

VOlUME 06 ISSUE 01 JANUARY 2023
Guarantee of Legal Protection of Influencers and Entrepreneurs in Endorsement Agreements
1Gabriela Gracia Thalia Aprilliana Vinanda,2Dr.Siti Malikhatun Badriyah
1,2Master of Law, Universitas Diponegoro Semarang, Indonesia
DOI : https://doi.org/10.47191/ijsshr/v6-i1-87

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ABSTRACT

Guaranteed protectionof the legal relationship between influencers and entrepreneurs can be through endorsement agreements. Endorsement agreements are standard agreements where there is a legal relationship between influencers and entrepreneurs. So in its implementation, if there is a default by one of the parties or both, legal protection efforts can be made. The purpose of this study is to understand and analyze what kinds of legal protections can protect employers from acts of default that cause losses. This research uses a normative juridical approach through the study of literature from various sources of legal materials. For the sake of realized achievements, a good faith role is needed in the context of implementing the agreement.

KEYWORDS:

Endorsements; Endorsement Agreement; Defaults ; Good Faith Principles

REFERENCES

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LEGISLATION
1) Civil Law Act (Burgerlijk Wetboek)

2) Law Number 8 Year 1999 Concerning Consumer Protection

3) Law Number 19 Year 2016 concerning Amendments to Law Number 11 Year 2008 concerning Information and Electronic Transactions

VOlUME 06 ISSUE 01 JANUARY 2023

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